October 6th-10th sees Norway’s Waterfall Music teaming up with key German publishers BMG Rights Management and Budde Music for an inaugural songwriting session at Berlin’s Phlexton Studios. Over the course of five intense days, Norwegian songwriters are set to join forces with German artists, publishers and producers to score new potential hits.
Says Waterfall Music’s CEO Kai Robøle: – For a number of years, Waterfall has been successful on the Anglo-American markets, bringing Norwegian artists and repertoire out to a wider audience in these territories. After having successfully staged numerous UK/US songwriting camps over the last four years, we have now fully realized the importance of the German market and in partnership with BMG and Budde Music; we are now launching our first camp in Berlin. The camp was initiated and is done in close collaboration with Music Norway’s Central European Office and its head of office Jonas Vebner.
What goes down at these camps one might ask – Robøle has the answer: – Basically, a songwriting camp is a forum where artists, producers and songwriters are brought together and new songs are written specifically for the artists taking part at the sessions.
Artists featured on the Berlin songwriting camp’s ‘Who’s Looking List’, i.e. acts scouting for new material, includes Little Mix, Tamera Foster, Conor Maynard, Stefanie Heinzmann, Christina Stürmer, Glasperlenspiel, Aeria and Medina. Some of the writers present include Carolin Ailin, Odd Jensen (Waterfall Music), Joe Walter, Claus Capek (BMG),
Nico Rebscher, Katrina Noorbergen (Budde Music).
For Waterfall, next week’s events marks a clear shift in strategy for the Norwegian music publishers: – For us, the Berlin camp symbolizes a strengthened focus on Germany – what makes this event quite unique is the fact that we have managed to bring together competing companies in the territory to work for new, strong repertoire for the artists involved.
Seth Hodder, International A&R at Budde Music shares Robøle’s enthusiasm for the upcoming Berlin camp: – Budde Music is extremely excited that our writers are taking part in a writing session with our friends at Waterfall Music and BMG. What, with the talented artists, writers and producers taking part, the briefs we have already received and the participation of label A & R’s, we are looking forward to the creation of some amazing new music and future song placements.
BMG Rights Management’s Sina Wahnschaffe chimes in: – BMG highly appreciates that Waterfall Music and Budde Music share our songwriters and experience in organizing songwriter camps to create an inspiring basis for new songs to arise. The international partnership between Norway and Germany as well as international writers with strong and versatile skills is destined to lead to a fruitful songwriting and networking camp.
The camp is supported by Carlsberg Deutschland, Vitaminwater Germany and Music Norway.
Waterfall Music is an independent Norwegian music publishing company with a strong international focus. Since its 1997 foundation, Waterfall has focused on artist development and export and has a solid record of accomplishment to boot. Internationally successfully acts developed under the Waterfall umbrella includes acts M2M (Marit Larsen & Marion Ravn) Babel Fish, Span (Jarle Bernhoft), Karin Park, Gisli, Ida Maria, Alfred Hall, Brandyn Burnette (Waterfall songwriter and artist currently set for major US launch through Warner Music), Lars Aass & Bottolf Lødemel (Kylie Minogue, S-Club 7, M2M) as well as perhaps one Norway’s most successful songwriters to date; Ina Wroldsen (Britney Spears, The Saturdays, Shontelle, Cobera Starship). In addition to developing artists and songwriters on their own roster, Waterfall also actively manages the catalogues of some of Norway’s key artists including Ida Jenshus, Susanne Sundfør, Ingrid Olava, Alfred Hall and Raga Rockers. Watefall Music also represents a strong pool of skilled songwriters that are frequently paired with international artists, producers and trackers for key co-writing sessions.
Berlin based Budde Music has flown the flag for independent music publishing for over 60 years. With offices in London, Paris, New York and Berlin and with a network of independent international partners around the globe, the company currently represents international acts such as Elvis Presley, the Sugarhill Gang, George Kranz, Alphaville and Opus as well as newer artists Apparat, Aurora Aksnes, Asbjørn, Richie Hawtin, The Majority Says, Fè, Charlotte OC, Alle Farben, IAMNOBODI, Bodi Bill, Miss Li, Moderat, T.Raumschmiere, Carsten Nicolai plus the publishing administration of Downtown Music Publishing, Reverb, Perfect Songs, Global Talent, Lucky Number, Greensleeves, Stones Throw, Strictly Confidential, Kompakt, Edition Minus, Edition Carsten Nicolai, Booka Shade, Random Noize Musick, Tresor/Mikrofisch, Get Physical, International Deejay Gigolo Records and Publishing, Piranha Music, Couch Music Publishing, Songs Music Publishing, National Songs, Fondue, Sinnbus, iTalic, Edition Maple Songs and Tigersushi.
The fourth-largest music publisher in the world, BMG Rights Management is an international group of music companies focused on the management of music rights. BMG covers the entire range of rights administration, development, and exploitation, placing the needs of songwriters and artists at the core of its business model. Since its founding in 2008, BMG has established a presence in eight core music markets and represents the rights of more than one million songs and recordings including Crosstown, Cherry Lane, Stage Three, Evergreen, Chrysalis and Bug as well as signed a number of prominent artists and songwriters. BMG is a joint venture between the international media company Bertelsmann and Kohlberg Kravis Roberts & Co., a leading global alternative asset manager. The company trades under the name BMG Chrysalis in the United States of America, the United Kingdom and Sweden following the acquisition of Chrysalis plc.