Norwegian music industry’s export facilitator and promotional organisation.


MashUP is an innovation hub for innovators with a great idea within the music & tech sphere. MashUP’s aim is to attract the best innovators in Norway to submit their idea for a pitch competition at Oslo’s music industry convention by:Larm. The best idea with the best pitch will get free office space for the entire year at 657 Oslo in an innovation- focused environment, together with guidance throughout the year from experienced talents from tech, music, legal and other competences necessary to make an idea into a real business.


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