According to the 2018 IFPI Norway’s Annual Report, international repertoire accounted for a 80 per cent stake of the market. Sales of physical units made up for no more than 10 per cent of overall turnover in 2018, with digital downloads generating 2 per cent and streaming services 89 per cent of total revenue.
Recorded music generated a turnover of 741 mNOK, where streaming accounted for 656 mNOK, which amounts to 89 per cent of the total turnover.
Turnover from sales of physical units in 2018 ended at a value of 70 mNOK while digital downloads and streaming services generated 671 mNOK.
76 per cent of the Norwegian population listens to music at least an hour per day, and they use streaming services frequently.
The Norwegian independent record label sector is represented by Fono – the Norwegian Independent Record Producers Association.
Key Norwegian independent record labels:
• Rune Grammfon
• Smalltown Supersound
• Indie Recordings
• Fysisk Format
• Jansen Plateproduksjon
• Sofa Music
• Full Pupp
• Petroleum Records
• Riot Factory
• Aurora (contemporary/classical)
• Simax (contemporary/classical)
• LAWO (contemporary/classical)
• Karisma/Dark Essence
• Propeller Recordings
• Oslo Records
• Playground Music Norway
Norway’s major label sector is represented by IFPI Norway.
• Border Music Norway
• Belive Nordics
Music Industry Networking Arenas
Oslo’s by:Larm is widely regarded as one of the Nordic music scene’s premier networking arenas and showcasing festivals. The event is staged annually mid-February in Oslo and features a wealth of showcases with Nordic bands and performers, seminars, meeting arenas and creative networking sessions.
Øya International is the Oslo festival’s programme for its foreign delegates and offers a tailored package for the participants with exclusive concerts, networking sessions and social events.
Folkelarm is the Norwegian folk/trad/world music scene’s premier meeting point and showcasing festival. Held at Oslo’s Riksscenen – the Norwegian Hub for Traditional Music and Dance, the showcase festival also features seminars and networking arenas for domestic as well as international folk music execs.
The Norwegian contemporary music scene’s main festival is without doubt the Ultima Oslo Contemporary Music Festival. The festival also features a tailored programme for its invited foreign delegates.
• Little Big Sister
• Miss Fixit
• Ghost Town Artist
• Killer Inc
• Bakke Consulting