by:Larm - Cultivating a nordic sound: innovative marketing approaches for Nordic music

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Pokalen, Oslo, Norway

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In this panel, three of this year’s winners of the Nordic Music Biz’ Top 20 under 30 will look at the state of the Nordic music industry.

In this panel we delve into the Nordic sound and how to use it to create effective marketing campaigns. We explore strategies for promoting Nordic artists, how to utilize regional festivals and events, collaborating with local influencers, and how to optimize on the various digital platforms to resonate with audiences and build communities in the Nordic region and beyond.

Speakers are Laura Jonsson, Filip Hiltman and Daniel Engholt Carlsen. Nina Finnerud from Music Norway will moderate the talk.