Owner, Jaded Melody
Speaker Trade Mission USA 2021jadedmelody.com/
Mike Boris is an award-winning music producer, music strategist, and music supervisor with 25+ years of experience. He bring brands to life and catapult's their growth by utilizing the power of passion and sound.
He runs Jaded Melody, a consultancy that collaborate's with brands, bands, artists, publishers, labels and composers, to identify's and create resounding songs, scores, and nemonic. They negotiate music licensing, and determine the most effective strategic approaches for branded content and story telling.
Prior to Jaded Melody he was SVP Head of Music at McCann Erickson a decade. Prior to McCann he help similar positions at Bates USA, and Ogilvy. He is also a special instructor at The Berklee School of Music. In his tenure mike has created iconic work for countless brands including Mastercard, US Army, INTEL, Wendys, Estee Lauder, Loreal, Nikon, Tumi, Avis, Men’s Wearhouse, Verizon, ATT, P&G, J&J, Pfizer, Coke, Pepsi, Google, Miller Beer, Weight Watchers, Kohl’s, Dentine, Butterfinger, Hershey's and Burger King a few.